In India, driving a Suzuki car is not considered an emotion and it may be so why not. Every India is the first choice of the MIDDLE CLASS. This thing is from the beginning. In the 1970s and 1980s, there was not even a single such car which the Indian people could afford and for this the Prime Minister of the THAT country decided that they would make such a car for India in low cost that everybody could afford it, then they merged with the Japanese company Suzuki and India does not know how many cars came and went but at the time of today Suzuki was the car of every other people Our choice is Suzuki because it comes in the lower range and it is the one which we dream of that if we buy a car once in our life then his dream also gets fulfilled and this is the most sold car in India and as of today it has a dealership more than Rs 5000 than Maruti in India and its average price is Rs. 10 to 12 of its cars are sold in India in every 1 minute and its safety rating is the best in India it is the most expensive company in India how could this be formed we talk about it in detail
INTRODUCTION
The manufacturing of Maruti Suzuki started 23 years after independence in 1970. And the that country was going through a very bad time. At that time, people in the his had no jobs and they had no money to eat. They had the money to earn money and the business of other countries was developing a lot. And the his country had not yet recovered from the war. The India-Pakistan war in 1965 and the India-China war in 1967 completed the remaining task. The economy of the country started going down because of the continuous war and inflation increased so much that even rotis started disappearing from people’s plates. Now, on one hand, India is coming out of all these problems and standing on its own feet. On the other hand, the industrial revolution had taken hold in the whole world and along with it the car market also started booming but till now our country was far away from all these revolutions because the people here did not have enough money to afford expensive foreign cars. In such a situation, the Prime Minister of that time Indira Gandhi dreamed of making such a Swadeshi car that people could easily afford. During this time, on 16 November 1970, Maruti Tech Support Private Limited was formed and the work of that company was to design and use a part of the automobile. Then came the year 1971 when the Prime Minister of the that, Indra Gandhi and his cabinet made a US car. To complete the project, MTSPL was selected and on 9th June, after ACTING that, it was merged and its name was kept as MARUTI SUZUKI. And the that time INDRA GANDHI’S SON SANJAY GANDI WAS MANUFACTURER OF MARUTI SUZUKI. And the that time Sanjay Gandhi’s age was only 25 years and his primary education was from two schools. He completed his further schooling from a boarding school in Switzerland. Now, because he had no special interest in studies, he never took admission in the university. But yes, he was very fond of cars and Sanjay Gandhi was very interested in its mechanism. Due to this, he studied in Crewe City of England. He also took training for 3 years at Rolls Royce in India due to which he was made MD of MARTU SUZUKI in India
WHAT IS THE HISTORY OF MARUTI SUZUKI
And when Sanjay Gandhi became the MD of Suzuki Company, the people of the party opposed him a lot that he made his son the MD of the company, but this matter did not get much effect because his mother was the Prime Minister of the country at that time and then Sanjay Gandhi tried a lot to take over this company, but he was not successful in making a single car. Due to this, he thought of working with international brands so that Marutis could be manufactured taking advantage of their technology, but unfortunately, during the same time, there was a famine situation in the country and inflation was at its peak because some time ago, Bangladesh A war was fought between India and Pakistan to liberate Pakistan and its impact was clearly visible on the country’s economy and friends, after seeing all these situations, Volkswagen had refused to work with Suzuki and had said no and even after that Sanjeev Gandhi offered to work with many international companies but all those companies were not ready to work with Pakistan because they were afraid that their money might be wasted. In India, no international company works with them on one side and the other side The PROTO CALL made by him is failing
What are the main challenge of Maruti suzuki in india?
The prototype made by Sanjay Gandhi had also failed. This was the time when the company was incurring huge losses but the situation became even worse when emergency was imposed in the whole country in 1975. At this time the company needed proper guidance and resources but after the emergency Sanjay Gandhi completely stopped paying attention to the company and started getting very involved in politics. At one time his involvement in politics had increased so much that it was believed that even though Indira Gandhi was the Prime Minister, the power was in the hands of Sanjay Gandhi. The reason for this was that he used to take all the small and big political decisions and he used to have direct interference in almost every matter. Even Sanjay Gandhi is considered responsible for many types of atrocities on people during the emergency, such as forced sterilization and evacuation of slums during the emergency. These are some of his such acts. There were plans which destroyed the lives of lakhs of people. Sanjay Gandhi became so busy doing all this that his attention was diverted due to which the management of the company also started getting troubled but no one had the courage to remove Sanjay Gandhi from his post. Anyway, the management was handling the work of the company and every effort was being made to make it profitable. Then came the day of 21st March 1977 when the emergency was lifted. In such a situation, it was expected that now Sanjay Gandhi will give control over AB Martyr Company and some major changes will be made to develop the company. But nothing like this happened and after that when the time of elections came, he again got into use and the Congress party lost. You became the next prime minister at that time, the Murar Ji Disha became the next prime minister, after that Maruti Suzuki company was closed down
marketing STRATEGY of Maruti Suzuki?
Sanjay Gandhi surprised everyone by infusing such a new life into the Congress party that in 1980, due to his amazing strategy, Indira Gandhi returned to power after winning with a huge margin and Sanjay Gandhi was made the General Secretary of the Congress. In this way, once again MARTU CONMPANY was started and more work was started by hiring more employees than before. And then on the morning of 23 June 1980, Sanjay Gandhi died in a plane crash and everyone started thinking that his dream of making a car for the common man went away with him. But friends, he started working further from here, for this he took the help of Dr. V. Krishnamurthy, who is called the father of the public sector, and the company signed a joint venture with Maruti’s, under which it was agreed that the company would start For 2 years, the company worked as an importer but during this time it did not forget its dream. This Japanese car was very expensive, that is why the government wanted to launch its indigenous car as soon as possible. Due to this, while working as a car importer, within 1 year the company opened its first factory in Gurgaon, Haryana and friends, the most popular and iconic car MARUTI 800 MODEL was manufactured for the first time in this factory. This car was launched on 14 December 1940 and its first customer was Harpal Singh of Delhi and when this car was launched, there was only one person in the car sector, stir picking, after us this car is very famous his That
FEATURE VISION OF MARUTI SUZUKI COMPANY
Maruti Suzuki’s vision is that he should make his car automatic drive and he gives most of his attention to his development, that how he can make his car advanced and valuable car for the middle class people and the demand of Maruti Suzuki is increasing in India
NETWORTH OF THE MARUTI SUZUKI COMPANY
Maruti Suzuki’s current 24 June 2024 market cap (net worth) is 604 billion dollar and it increased by 48% in this year and did Maruti Suzuki sell its 2 million cars this year?
CURRENT CEO OF MARUTI SUZUKI
The full name of Maruti Suzuki is Maruti Udyog Limited and its global CEO is Haishahi Takeuchi and India’s CEO is area served
where is the headquator of maruti suzuki
maruti suzuki headquator located in new delhi india
conkulsion
I want to say that you all would have liked this information about Maruti Suzuki very much. When did this come, I have told you about its history in detail and after reading everything you all will come to know whether money should be invested in this company or not and you would have got to know a lot more
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