Today, Hero Company is the No. 1 automotive company in the country and this and Hero Company has started with just a loan of 50 thousand and today it has made a company worth 72 thousand crores and we are talking about the founder of Hero Motors, Mr. Brijmahan Lal Munjal, whose story is of a 20-year old kid who came to India at the time of foundation of the country and he used to work day and night to earn 1.5 rupees and how on the basis of his ability he defeated big players like Tata Motors, Bajaj Auto Company used to be the biggest giants of that time and 70% of the business got shut down before the 2nd generation came. and how a 20 years old boy decides in this tough situation that how to make the biggest automotive company in India and he starts this business with his family and today Hero Bike has become the emotion of Indian people and how despite so much competition the company makes its company the top 1 company, we will talk about in the details
Hero Motocorp Company Overveiw
Hero Mtocorp FOUNDED IN | 19 JANUARY 1984 IN DHARUHERA |
FOUNDER | BRIJMOHAN LALL MUNJAN |
INDUSTRY TYPE | AUTOMOTIVE |
Hero Mtocorp HEADQUATOR | NEW DELHI CAPITAL OF INDIA |
NUMBER OF EMPOLOYEES IN Hero Mtocorp | 8000 + EMPOLOYEES |
WHICH COUNTRY BRAND IS Hero Mtocorp COMPANY | INDIAN |
CURRENT CEO OF Hero Mtocorp COMPANY | NIRANJAN GUPTA |
NET-WORTH OF Hero Mtocorp COMPANY | ₹72,153 CRORE IN INDIAN RUPEES |
In how many countries are Hero Mtocorp bikes available? | 47 |
CONTECT US | +91-11-46044399 |
introduction ?
This story starts 100 years ago. BrijMOHAN LALL MUNJALJI was born in a small village, Kamalia, in a small place, Toba Tek Singh district, Punjab and today this place is in Pakistan. Brij LALL MUNJAL ji was born on 1 July 1923 and his family was a middle class average family and he had 4 brothers and he was the youngest brother and he got released at that time, he had a lot of responsibilities on his head since childhood and the year 1929 came when there was a lot of recession in the country and at that time import and export had stopped due to which the younger ones The manufacturer suffered a lot of loss and the farmer suffered a lot of loss and during that time the financial status of his family became very bad, due to this he stopped his studies at the age of just 15 and after that in order to run his family he got the job of counting the sugar can plant in a sugar mill at the age of just 15 and at that time he was not able to run his family well with his job because after quitting the job in the sugar mill he was working as a clearer in a company and he was getting salary to him on the basis of 1.5 rupees per day and to him also Later he joined the Army cantonment in 1942 and he was getting Rs. 4 per day and he was earning some good money from us all the time. After that he fell in love with a girl named Sontos. Later he got married to Brij Lal Munjal in the cantonment. After that both of them worked hard because they did some business of their own. Then both of them became PMs and lived in Amritsar city of Punjab in 1944 and he ran his own small shop. Where that cycle repair work and cycle parts are also sold and Brij Lal Munjal’s shop was running very well with the help of that hard work
history of hero motocorp company ?
And then in 1946 there used to be a very big coordinator and due to heavy rain in Amritsar there used to be flood and Brij Lal Munjal’s shop also used to flow in the flood and after that Brij Lal Munjal started his own business from starting and along with cycle repairing he also started doing the work of cycle assembly and in the year 1956 he got the license for cycle making from Punjab government and at that time Munjal brothers were the producers of 128 cycles and he He used to sell cycles with much more modern models than his own and in competition with the Chief Price. For this, Munjal’s name also became very famous at that time and he got an order from the government to make 25000 cycles. After that Munjal also thought that he would open a big manufacturing plant and would manufacture and sell more cycles than expected in us, for which he would cancel the loans of 25000 projects received from the government and to collect funds he would go to Delhi CENTRAL MANUSTER went to meet MANUBHAI SHAH and he told his business model to the minister and MANUBHAI SHAH was very impressed with his plan and he gave him a loan of Rs. 50,000 at that time and then MUNJAL BROTHER started his CYCLE MANUFACTURE BUSINESS with a loan of Rs. ₹50,000 and in one year he produced only 639 cycles and in the next year he manufactured 7803 and while continuing his growth he increased his sales from Rs. 31,000 in 1961. He produced the CYCLE and Munjal Brother also made the reasons of his DILER successful and he kept attracting new DILERS towards himself with his strategy.
And Dhima Dhima Munjal Brother had added more than 500 deals to his company and at that time he went ahead of Athlas Cycle and Munjal Brother came to know that as much advanced features were there with me, that much more that company has to grow and for advanced machines he kept going foreigners because of which he got to know about new technology and at one time when he went to Germany, then he bought the complete chain building machine in 3 crates in India. Take them and keep on running slowly, HERO CYCLE COMPANY had produced 1.25 LACK CYCLE and had also broken all the records during our time and till our time HERO CYCLE became the emotion of people and your HERO CYCLE was fully expanded in INDIA MARKET. After that MUNJAL BROTHER’S CYCLE BUSINESS was running in AUTO mode in INDIA. After that MUNJAL BROTHER had started exporting his HERO CYCLE to another country in 1963 which He started exporting his bikes to many countries like Indonesia, Kenya, Iran, Iraq and Sri Lanka and also took export licence from the government and in 1986 made a world record by selling the largest cycle and getting motivated by it, launched his bike in the market and due to being a new model at the time, it is being sold in large numbers in the US.
It was understood that now people need MOTORCYCLE, for this they spend a lot of money and set up a bike manufacturing plant, but at that time Munjal Brother did not have the technology to make a good bike and they start analyzing all the foreign companies and launch the models. Munjal Brother is here and he asks which company is going to launch its own bike model in the Indian market and everyone has to be analyzed. Later Munjal Brother’s name is Japan’s Honda He came to the company and that was the biggest company of Japan and he had a 100cc bike engine and the use was also a less potent engine which was bought by Munjal Brother for Japan bikes and his belief was that Indian people wanted bikes with less fuel and low maintenance and at that time it was not that easy to work with Honda. At that time Honda had more than 140 applications and he was a much bigger company than us.
- TATA MOTORS
- MAHENDRA & MAHENDRA COMPANY
- EICHER
- BAJAJ AUTO COMPANY
- TVS MOTORS
JIES, many big companies had applied from the beginning and after 3 years HONDA COMPANY selected 2 companies and the first name was HERO who shares the technology of bike manufacturing with HERO COMPANY and there was a FORCE GROUP which shares the technology of scooter manufacturing with US company and when HONDA COMPANY met Brij LALL Munjal, then the founder of HONDA COMPANY, SOICHIRO HONDA, approached and inspired them and at the time both of them told the story of their involvement and of both the companies The story is the same as before and it matches
And the Soichiros of Honda also used to repair bikes with their beaten people in the beginning and the Soichiros’s Teharah Brij Lal Munjal also used to work together with the workers kept on ground level and after working together both were similar and when the Soichiros came to India the heroes used to scare the workers for visiting the company and when the Soichiros entered the factory then all the men were busy in their work and no one was paying any attention to the Soichiros, everyone was carrying out their work He was very focused and busy in his work and because of this, Honda became very impressed and in 1883, Brij Lal Munjal was called to Japan for final meeting and Brij Lal Munjal gave the proposal of Honda bike and after a lot of thinking, he accepted the proposal of Brij Lal Munjal and on 4 December 1983, Hero and Honda Company signed a Joint Venture and on 19 January 1984, the name of the company was changed to Hero Honda Private. LIMITED KAR DIEA GAYA THA
Brij Lal Munjal did not open his manufacturing branch in Punjab but he built his plant in Dharuhera and today we also know it as NCR
WhyBRIJ LALL MUNJAL did not open his manufacturing branch in Punjab but in DHARUHERA state
There are three reasons why Brij Lal Munjal is not opening his manufacturing plant in Punjab
Indira MAHATA Gandhi JI was murdered in 1983
And Brij Lal Munjal is chatting that the manufacturing plant is closed near the airport and when the people of Honda company come to India then they will come directly to the company, it will be very easy
AND THE GOVERNMENT WANTS TO OPEN A FACTORY IN THE VILLAGE AND THAT PEOPLE WILL BE EMPLOYED IN INDIA AND ALL OF THEM ARE CHANGING THEIR LIFE
And in India there was already a scooter player Escorts and the company in which Yamaha had the biggest stake
SUCCESS STORY OF HERO & HONDA COMPANY
In 1984 HERO HONDA launched its first bike in India whose name was CD 100. It had FOUR STOCK ENGINE which was reasonably environment friendly too. In its first year CD 100 bikes were sold for 40000 bikes and till 1997 HERO HONDA sold its 2.7 lakh bikes. And initially Brij Lal Munjal ji used to say that the price of the bike should be low and he bought this bike. The price of the bike was kept at 9999 rupees. And because of some tax some bikes were sold after some time. The price was 13000 rupees
And in India there was already a scooter player Escorts and OTHER company in which Yamaha had the biggest stakeIN BIKE MARKET
In 1984 HERO HONDA launched its first bike in India whose name was CD 100. It had FOUR STOCK ENGINE which was reasonably environment friendly too. In its first year CD 100 bikes were sold for 40000 bikes and till 1997 HERO HONDA sold its 2.7 lakh bikes. And initially Brij Lal Munjal ji used to say that the price of the bike should be low and he bought this bike. The price of the bike was kept at 9999 rupees. And because of some tax some bikes were sold after some time. The price was 13000 rupees
HERO HONDA COMPANY had launched a LESENDRIC BIKE in 1993 and even today people like THAT bikes a lot and the name of the US bike was Splendor and the highest selling bike of HERO HONDA was made and in 2001 HERO HONDA COMPANY had also defeated BAJAJ COMPANY and the Japanese people who used to work in India from Japan, used to first use Munjal with their name and for this they used to use Munjal that they can give their respect to Brij Lal Munjal
Why did Hero and Honda company separate ?
Initially when Hero company tried to make its own bike, they did not have the technology of that BIKE engine due to which Hero was merged with Honda company.
And when there was collaboration between Hero and Honda Company, then Hero and Honda Company had signed an agreement that they would not sell their bikes in the international market and because of which Brij Lal Munjal’s dream started to come true and if they have to sell the bikes of Hero Company in the international market, then it is necessary to make their own BIKE engine.
And whatever profit Brij Lal Munjal got by selling bikes, he used to invest it in making engines for his new bikes.
And Brij Lal Munjal went against the agreement and started making his own engine with the help of Honda workers
And when Honda Company started making its own engine, then Honda Company, taking this situation into consideration, also started selling its new bike in Indian market.
AND WHEN THE AGREEMENT WAS SIGNED, IT WAS WRITTEN THAT BOTH COMPANIES WILL NOT ENTER EACH OTHER SEGMENTS BIKE AND BOTH COMPANIES BREAKED THEIR RULES BEING AGREED AGAINST THIS, DUE TO THIS BOTH COMPANIES WAS SEPARATE
AND WHEN THE AGREEMENT WAS SIGNED, IT WAS WRITTEN THAT BOTH COMPANIES WILL NOT ENTER EACH OTHER SEGMENTS BIKE AND BOTH COMPANIES BREAKED THEIR RULES BEING AGREED AGAINST THIS, DUE TO THIS BOTH COMPANIES WAS SEPARATE
marketing strategy of hero motocorp company
And when he separated from Honda company, people started thinking that now the company which made the cycle would be ruined. But Brij Lall Munjal had his own business strategy available. Then he separated from Honda company and Brij Lall Munjal had full knowledge about Indian culture. Then he knew what Indian people needed. And Brij Lall Munjal had started working from scratch.
Hero company first of all had to create its own research and development team in Dhaka
Because Hero’s chairman Pawan Munjal took the responsibility of making engines, he parted with the AVL company
CHOSE THE Racing Bikes Takes the Road with Erik Buell Racing Company
And for manufacturing, formal employees were hired and development was started in Jaipur
To improve the company, we started hiring people from the best schools of India.
And people did not consider HERO BIKE as a bike as an emotion OF Indian people considered it as an emotion, for this HERO COMPANY had shot an album song of the best singer of THAT time CHOSE THE Rahman’s seventh milk, which became very famous at THAT time
And then HERO COMPANY made its own GRASP Hero Company in India and with a stake of 33.3%, HERO COMPANY is at the number 1 position in India and will make a net profit of Rs. 2929 crore in 2023 and along with that, Brij Lal Munjal Company had a goal of expanding in the international market, which he also fulfilled and as of today, HERO COMPANY sells its products in 47 countries and also has its own international unit in companies like Germany.
And after destroying such a big empire, today Brij Lal Munjal is not with us and Brij Lal Munjal died in 2015 and today more than 30,000 employees are running the business due to Munjal.
competitor analysis of hero motocorp compnay
THE MAIN COMPETITOR OF HERO MOTOCORP IS
- ATUL AUTO LIMITED
- BAJAJ AUTO LIMITED
- EICHER MOTORS LIMITED
- TVS MOTORS COMPANY LIMITED
- HONDA COMPANY LIMITED
- YAMAHA COMPANY LIMITED
- OLA COMPANY LIMITED
- EITHER COMPANY LIMITED
- KAWASHAKI COMPANY LIMITED
- HERCULES CYCLE BRAND
- AVON CYCLE BRAND
- AVON CYCLE BRAND
FEATURE PLAN & VISION OF HERO MOTOCORP COMPANY
VISION OF HERO COMPANY IS HE LARGE AMOUNT MANUFACTURE THE ELECTRIC BIKE AND HERO ELECTRIC LAUNCHES THE SEVERAL ELECTRIC VEHICLE IN THIS YEAR AND THIS BIKE IS VERY DIFFERENT TO THE ANOTHER BIKE AND ITS BIKE FULLY ELECTRIC BIKE AND MORE THE FEATURESTIC BIKE AND PRASE IS SO LAW SIGMENT
finance analysis of hero motocorp company
MAIN INCOME SOURCE OF HERO MOTOCORP COMPANY
HERO MOTOCORP IS THE MULTINATIONAL SCOOTER AND BIKE MANUFACTURER IN THE INDIA IS HEADQUARTER IS NEW DELHI AND AND MAIN INCOME SOURCE OF THE COMPANY IS MANUFACTURE BIKE OR SCOOTER AND ITS ACCERISEZE OF BIKE AND ELECTRIC BIKE IS NOW GROWING TIME IT IS THE ONE OF THE WORLD LARGEST COMPANY OF TWO WHEELER SEGMENT OF BIKE AND ITS MARKET SHARE IN INDIA IS 46% IN THE INDIA BIKE INDUSTRY SEGMENT
NET-WORTH OF HERO MOTOCORP COMPANY
ACCORDING TO THE HERO MOTOCORP FINANCE REPORT MARKET CAP (NET-WORTH) IS ₹72,153 CRORE IN INDIAN RUPEES AND ITS MARKET CAP IS INCREAD BY 17% PER YEAR AND IT IS THE NO OF TOP #1236 MOST VALUABLE COMAPANY IN THE WORLD
canclusion
Today we talked about how by repairing a small cycle he created the most valuable company in the world today. And we talked in detail about the full birth of Brijmohan LALL Munja ji. And how Brijmohan LALL Mohan, taking a loan of ₹50 Thousand, established an empire of ₹72000 CRORE today. And by using which BUSINESS STRATEGY he grows his company with great speed. And how he beat his competitor. And if anyone else also says this If you have any problem related to the topic then you can comment. We will definitely reply to your question in our comment.
HERO MOTOCORP COMPANY OFFICAL WEBDITE
https://www.heromotocorp.com/en-in.html