Ashok LEYLAND COMPANY is one of the biggest bus and truck manufacturers in the world today. We all might have travelled in the bus or truck of Ashok LAYLAND COMPANY and out of every 4 buses running in India, only one bus belongs to Ashok LAYLAND COMPANY and even the government uses Ashok LAYLAND’s bus or truck for the travel of its army because Ashok LAYLAND’s bus and truck are of very good quality and they are considered very good to run on the same low routes in matters of offroading. I often promote the buses of Ashok Leyland Company and this is the reason that today Ashok Leyland’s buses and trucks are considered one of the best manufacturers and how could such a big bus or commercial manufacturing vehicle be made today by starting with car manufacturing and why Ashok Leyland Company is considered so important in the development of India, we will talk about this in details.
ASHOK LEYLAND COMPANY OVERVIEW
ASHOK LEYLAND FOUNDED IN | 7 SEPTEMBER 1948 |
WHICH COUNTRY BRAND IS ASHOK LAYLAND COMPANY | INDIAN |
WHICH TYPE OF ASHOK LAYLAND INDUSTORY | INTEGRATED AUTOMOBILE COMPANY |
ASHOKE LAYALND COMPANY HEADQUATOR | CHENNAI |
EMPOLOYEES IN ASHOKE LAYLEND COMPANY | AROUND 12432 |
WHO IS THE FOUNDER OF ASHOKE LAYLAND COMPANY | RAGHUNANDAN SARAN |
WHO IS THE CURRENT CEO OF ASHOKE LAYLAND COMPANY | SHENU AGARWAL |
NET WORTH OF ASHOKE LAYLAND COMPANY | 236 BILLION IN INDIAN RUPEES |
REVENUE OF ASHOKE LAYLAND COMPANY | 41,783 CRORES IN INDIAN RUPEES |
CONTECT US | 8847398949 |
INTRODUCTION
But Ashok Layland is considered to be the biggest BUS and TRUCK manufacturer in the world but its starting is also a distant company as it is in a very small sector. Ashok Layland Company was established in 1948 by Raghunandan Saran, a resident of Punjab, as a freedom fighter and he kept Ashok Motors in the name of his son. And if we talk about Raghu Saran, then this company was founded before that, that is, before the freedom of the country, he used to run his own repair workshop in Rawalpindi City. His father used to live in the gardens of many rich families during our time. People also started to know about Raghunandan Saran and these things always used to happen with Raghunandan. People know me by my father’s name. But I did such a work that people know me by my name and they used to create their own separate identity and through this they started their own automotive company and in the starting day they exported parts of cars from England and assembled and manufactured cars of Austin company in India. He used to do the work of manufacturing and the first headquarter of this company was built in Chennai and in 1969 for the first time under this manufacturing company, Austin A40 car was readied and launched in the market and that car was made internationally and at the time when the car was launched in the US, people liked this A40 car a lot and it did not take much time to understand that during the time of independence there was more need for a commercial car than a luxury car and that person was the lord of the savatran army who was the lord of the savatran army First they should think about the country, for this those British company wanted to work together in the development of the country, they started talking with LEYLAND COMPANY and they started arranging money and then they shared their BUSINESS MODEL with the MADRASH GOVERNMENT and the government also shared this BUSINESS idea with the government. They were much happier than this, after meeting some people they invested some money in Raghunandan ji’s company and no deal had happened with LAYLAND COMPANY, at that time US was PW And Raghunandan, who was going out of the way for some of his business purposes through aeroplane, died in an aircraft accident in 1953.
HISTORY OF ASHOK LAYLAND COMPANY
After Raghunandan’s death, the liability of the company comes in the hands of the government and some of his shareholders. And before Raghunandan’s death, he started a discussion with LAYLAND COMPANY regarding business. And after this, a deal was made with the government and some shareholders. LAYLAND COMPANY got into a deal with LEYLAND COMPANY of England and Ashok MOTORS of India in 1954. Discussion started and while trying to grow the company, the name of the company was changed from Ashok MOTORS to Ashok LAYAND COMPANY. RAKH is built and the company got involved in making commercial vehicle by removing passenger vehicle and Ashok LAYLAND manufactured COMET 350 TRUCK under the company and the US truck was first sold to a tiles company in Bangalore and LAYLAND company got a huge profit from Ashok Company that by earning money from one of them, one truck was manufactured in the Indian market and the first to bring that advance bus or truck in the Indian market was US time only TATA MOTORS He was the competitor of Ashok Leyland Company and till far away no one else could see him
And the first thing that used to bring advance technology in the international market was Leyland, the first thing that Ashok Leyland did was launch it in India and double decker bus was also launched in India. And in 1967, double decker bus started running on Indian roads for the first time. And double decker first ran in some countries like England and America and the manufacturing of double decker bus was done using international method.
In India, the first use of POWER STARING in BUSES and TRUCKS was done by Ashok LAYLAND COMPANY and since 1969 he has started installing POWER STARING in all his commercial vehicles which was considered a very advanced technology at that time and Ashok LAYLAND COMPANY started making vehicles with ADVANCED FEATURES in his BUSES and TRUCKS and started building a different reputation in the market and because of this people started believing in his company and Ashok also started making vehicles for our military. LAYLAND COMPANY IS THE FIRST AND IN 1970, ASHOCK LAYLAND COMPANY WAS MORE THAN 10000 AND HE WAS ALSO GIVEN THE OPPORTUNITY TO MAKE HIPPO TRUCK AND AN AGREEMENT WAS ALSO MADE
AND ASHOK LAYLAND COMPANY DEVELOPED SUCH A TRUCK THAT IT COULD FACE ANY PROBLEM, ASHRAM AND IT GAVE SO MUCH BENEFIT FOR THE GOVERNMENT FROM THE BOOK TILL TODAY ASHOK LAYLAND COMPANY IS MANUFACTURED BUSES AND TRUCKS FOR THE ARMY AND DHIMA DHIM COMPANY IS VERY SUCCESSFUL AND IT HAS BEEN GREAT
AND IN 1980 ASHOK LAYLAND BUILD A NEW PLANT IN ASHORE CITY OF TAMIL NADU AND STARTED THE MANUFACTURE OF SMALL COMMERCIAL VEHICLES IN US COMPANY AND ASHOK LAYLAND COMPANY became more famous than its BUSES AND TRUCKS AND THAT COMPANY started running on AUTOMODE AND THEN ASHOK LAYLAND DESIDED THAT WE WILL EXPAND OUR BUSINESS AND IN 2011 WE GOT HATTED FROM JOHN DEAR AND STARTED THE MANUFACTURE OF SMALL COMMERCIAL VEHICLE USING AN ACCESSIBLE TECHNOLOGY FOR THE PEOPLE OF THE COUNTRY And even today the biggest commercial vehicle of Ashoke Layland Company is being sold in the market.
Ashok Layland company is the largest company in the world in manufacturing trucks and at number 10 in manufacturing buses and as of today, Ashok Layland company has more than 10 manufacturing plans in the entire country and as of today, it is not only Deshgel and CNG but Ashok Layland is manufacturing the largest electric bus and within India, Ashok Layland company manufactures most of the electric buses.
MARKETING STRATEGY OF ASHOK LAYLAND COMPANY
Ashoke Leyland company spends most of its money on research and development so that the customer can get trucks and buses at a good price and with good features. Ashok Leyland company remains older than our competitors because they see how Leyland company is running its technology internationally, they introduce their future in Hindi and design the most unique product.
And today Ashok Leyland company is a multinational company which wants to expand its product across the country like the United States, UAE, Sri Lanka and many more other countries.
Ashok Leyland company is making MS Dhoni the brand ambassador for its advertisement and MS Dhoni has a huge fan following in India and ever since Ashok Leyland made MS Dhoni the brand ambassador, there has been a lot of growth in the sales of Ashok Leyland and for its advertisement, Ashok Layland talks about the features and technology of his truck on TV ads and social media.
Ashoke Layland has astonished the whole world by designing the new world’s first single step entry front engine and fully flat floor bus and due to this new technology the Ashok Layland company started becoming very famous
VISION & FEATURE OF ASHOK LAYLAND COMPANY
Today almost 76 years of Ashok Leyland company are about to be completed and the main vision of Al Ashok Leyland company’s chairman Dheeraj Hinduja is to come among the world’s top 10 companies and further improve its technology
And Ashok Leyland company is focusing most on its electric buses and trucks and Ashok Leyland can open a new plant in which the minimum production capacity should be 2500 and every year at least 25,000 electric buses can be manufactured and there is a huge benefit of launching electric buses as pollution will be controlled and there will be saving of petrol and consumers can cover a good distance in less money It is possible and as a promotion to the government electric bus, people also get subsidy from the government on purchasing electric bus or car or bike
Ashoka Layland company is paying a lot of attention to its safety so that people have as few accidents as possible and for this the company keeps improving the brake technology in its buses and trucks and installs anti-dictatorship system in its buses so that the vessel alerts people before an accident occurs.
COMPATETOR ANALYSIS OF ASHOK LAYLAND
THE MAIN COMPETITOR OF ASHOK LAYLAND IS
-
- EICHER MOTORS LIMITED
-
- TATA MOTORS LIMITED
-
- MAHENDRA & MAHENDRA COMPANY LIMITED
-
- BAJAJ AUTO COMPANY LIMITED
-
- VOLVO LIMITED COMPANY
-
- MERSEDES BENZ COMPANY LIMITED
-
- HYUNDAI COMPANY LIMITED
-
- MARUTI SUZUKI INDIA LIMITED COMPANY
FINANCE ANALYSIS OF ASHOK LEYLAND COMPANY
MAIN INCOME SOURCE OF ASHOKA LAYLAND COMPANY
THE MAIN INCOME SOURCE OF ASHOKA LAYLAND COMPANY IS LARGE AMOUNT OF MANUFACTURE BUS OR TRUCK AND SELL OF HIS COMMERCIAL VEHICLE AND AFTER US SAVE MONEY WE NEED US EKISI WHICH NEED TO USE THIS COMPANY
-
- TRUCKS
-
- BUSES
-
- LIGHT TRUCK
-
- POWER SOLUTION
-
- DEFENCE LINE
ASHOKE CURRENT BUSES PRISE
ASHOKA LAYLAND BUS | ASHOKA LAYLAND PRISE |
OYSTER | 31 LACK ONWARDS PRICE |
SUNSHINE | 28 LACK ONWARDS PRICE |
LYNX | 19 LACK ONWARDS PRICE |
VIKING | 32.5 LACK ONWARDS PRICE |
NET-WORTH OF ASHOKA LAYLAND COMPANY
ACCORDING TO THE ASHOKE LAYLAND FINANCE REPORT IS AROUND 228 BILLION INDIAN RUPEES AND AND ASHOKE LAYLAND COMPANY WAS THE ONE OF THE LARGEST COMPANY IN THE WORLD AND COMPANY INCREASED BY 18.2% PER YEAR
CANCLUSION
I am saying that you all would have liked this information about ASHOKE LAYLAND Company very much. When did this come, I have told you about its history in detail and after reading everything you all will come to know whether money has to be invested in this company or not and you will also get to know a lot.
If you want to know anything about this or anything else, you can ask and tag us in the comments. This is absolutely FREE THANK YOU